This Privacy Policy applies to all personal data collected through pr654.net and any associated mobile applications. By registering an account at pr 654, you acknowledge that you have read this policy and consent to the processing of your personal data as described herein.
1. Who We Are — Data Controller
PR 654 (operating at pr654.net) is the data controller responsible for the personal information collected through the platform. PR 654 holds a valid operating licence issued by the Philippine Amusement and Gaming Corporation (PAGCOR) and is subject to Philippine law, including the Data Privacy Act of 2012 (RA 10173).
As the data controller, pr654 determines the purpose and means of processing your personal data. This means that when you register an account, make deposit, place a bet, or contact our support team, pr 654 is responsible for ensuring that your data is handled lawfully, fairly, and transparently.
For all data privacy matters, you may contact our designated Data Protection Officer (DPO) using the contact details provided in Section 14 of this policy. Our DPO is registered with the National Privacy Commission of the Philippines.
2. Personal Data We Collect
PR 654 collects only the personal data that is genuinely necessary to operate your account, comply with PAGCOR regulations and Philippine law, and provide you with a safe, fair, and functional betting experience. Here is a breakdown of what we collect:
2.1 Identity and Registration Data
- Full legal name (as it appears on your Philippine government-issued ID)
- Date of birth
- Gender
- Residential address (province, city/municipality, barangay, ZIP code)
- Philippine mobile number
- Email address
- Username chosen at registration
2.2 Identity Verification (KYC) Data
- Scanned or photographed copy of a valid Philippine government-issued ID (SS, GSIS, PhilHealth, Passport, Driver's Licence, Voter's ID, or Unified Multi-Purpose ID)
- Selfie photograph for liveness verification
- Proof of address (utility bill, bank statement, or similar document not older than 90 days)
2.3 Financial and Transaction Data
- Deposit and withdrawal amounts, dates, and reference numbers
- Payment method details (GCash account number, Maya account, bank account number — stored in tokenised form only)
- Account balance history
- Bonus credits and wagering activity linked to promotional offers
2.4 Betting and Gaming Activity Data
- Bet placement history — sport, event, market, stake, odds, outcome, and settlement
- Live casino session logs — table, game type, wager amounts, results
- Esports betting activity — tournament, team selections, and outcomes
- Roulette and slot game history where applicable
2.5 Technical and Device Data
- IP address at time of login and betting activity
- Device type, operating system version, and browser information
- Geolocation data (to confirm you are within the Philippines at the time of play)
- Session timestamps and duration
- Cookies and similar tracking technology data (see Section 8)
2.6 Customer Support Data
- Records of all live chat, email, and phone conversations with pr 654 support staff
- Dispute and complaint submissions and resolutions
- Responsible gaming tool activations and self-exclusion requests
PR 654 does not collect sensitive personal information such as racial or ethnic origin, political opinions, religious beliefs, or biometric data beyond what is strictly required for identity verification under PAGCOR KYC requirements.
3. How We Collect Your Data
PR 654 collects personal data through the following channels:
- Direct collection at registration: When you fill in the pr654 registration form and provide your personal details voluntarily.
- KYC verification: When you submit identity documents to complete account verification before your first withdrawal.
- Transactional collection: Automatically when you make deposits, withdrawals, or place bets on pr 654.
- Technical collection: Automatically through cookies, server logs, and device fingerprinting tools when you access pr 654 via browser or mobile app.
- Customer interactions: When you contact pr 654 support via live chat, email, or any other communication channel.
- Referal collection: If you were referred to pr 654 by an existing member through the Refer a Friend programme, the referring member's account ID is recorded in association with your registration.
- Third-party verification services: Identity and address verification data may be supplemented or confirmed through regulated Philippine KYC service providers.
4. Why We Use Your Personal Data
PR 654 uses your personal data for the following specific purposes, each of which is linked to a lawful basis described in Section 5:
| Purpose |
Data Used |
Lawful Basis |
| Account creation and management |
Identity, contact, login data |
Contract performance |
| Identity verification (KYC) |
ID documents, selfie, address proof |
Legal obligation (PAGCOR) |
| Processing deposits and withdrawals |
Financial, payment method data |
Contract performance |
| Settling bets and casino results |
Betting activity, account balance |
Contract performance |
| Fraud detection and prevention |
Technical, financial, activity data |
Legitimate interest / Legal obligation |
| Anti-money-laundering (AML) |
Financial, identity, transaction data |
Legal obligation (PAGCOR / AMLC) |
| Responsible gaming monitoring |
Betting patterns, tool usage data |
Legitimate interest / Legal obligation |
| Customer support |
Communication records, account data |
Contract performance |
| Promotional offers and bonuses |
Identity, activity, contact data |
Consent / Contract performance |
| Platform improvement and analytics |
Technical, device, session data |
Legitimate interest |
| Marketing communications |
Contact, preference activity data |
Consent |
| PAGCOR regulatory reporting |
Identity, financial, activity data |
Legal obligation |
5. Legal Basis for Processing
Under the Philippine Data Privacy Act of 2012, pr 654 processes your personal data one or more of the following lawful bases:
- Consent: Where you have given pr 654 clear and informed consent to process your data for a specific purpose — most commonly for optional marketing communications and personalised promotions.
- Contract Performance: Where processing is necessary to fulfil the service agreement between you and pr 654 — including account creation, bet settlement, deposit and withdrawal processing.
- Legal Obligation: Where processing is required for pr 654 to comply with Philippine law — including PAGCOR licence conditions, Anti-Money Laundering Act (RA 9160, as amended) obligations, and National Privacy Commission requirements.
- Legitimate Interest: Where pr 654 has a genuine operational interest in processing your data — such as fraud prevention, platform security, responsible gaming monitoring, and service analytics — provided that this interest is not overridden by your privacy rights.
Where processing is based on consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out before the withdrawal.
6. Sharing Your Personal Data
PR 654 does not sell, rent, or trade your personal data to any third party for commercial purposes. We share your data only in the following limited circumstances:
6.1 Payment Processors and Financial Institutions
When you make a deposit or withdrawal, pr 654 transmits the minimum necessary data to the relevant payment provider — GCash, Maya, GrabPay, Coins.ph, BDO, BPI, UnionBank, or Visa/Mastercard networks — to process the transaction. These providers operate under their own privacy policies and are bound by Philippine financial regulations.
6.2 Identity Verification Service Providers
PR 654 uses regulated third-party KYC and identity verification providers to confirm the authenticity of documents submitted during account verification. These providers are contractually bound to process your data only for this specific purpose and to maintain appropriate security standards.
6.3 PAGCOR and Regulatory Authorities
As a PAGCOR-licensed operator, pr 654 is required to provide account, transaction, and activity data to PAGCOR upon request as part of regulatory oversight. We may also be required to share data with the Anti-Money Laundering Council (AMLC) or other Philippine law enforcement agencies in response to lawful orders.
6.4 Technology Service Providers
PR 654 uses reputable technology partners — including cloud hosting providers, cybersecurity firms, customer support platforms, and fraud detection services — who may process limited data on our behalf as processors. All such providers are bound by data processing agreements requiring them to process data solely on pr 654's instructions and to maintain appropriate security measures.
No personal data is transferred outside the Philippines without appropriate safeguards in place as required underRA 10173 and NPC regulations. Where cross-border data transfers are necessary, pr 654 implements standard contractual clauses or equivalent protections.
7. Data Storage & Security
PR 654 takes the security of your personal data seriously. The following technical and organisational measures are in place to protect your information against unauthorised access, loss, alteration, or disclosure:
- Encryption in transit: All data transmitted between your device and pr 654's servers is encrypted using TLS 1.2 or higher. You should always verify that the padlock icon is visible in your browser when accessing pr654.net.
- Encryption at rest: Sensitive personal data — including identity documents, payment method tokens, and account credentials — is stored using industry-standard AES-256 encryption.
- Access controls: Access to personal data within pr 654 is restricted to authorised personnel on a strict need-to-know basis. All staff with data access undergo data privacy training and are bound by confidentiality obligations.
- Password security: Account passwords are stored using one-way hashing algorithms. PR 654 cannot retrieve your password — only reset it through verified authentication channels.
- Penetration testing: PR 654's systems undergo regular independent security audits and penetration testing to identify and remediate vulnerabilities.
- Two-factor authentication: OTP verification via your registered Philippine mobile number is required for account login and withdrawal requests, adding an additional layer of security beyond your password.
While pr 654 implements strong security measures, no digital platform is completely immune to security risks. If you suspect that your pr 654 account has been compromised, contact customer support immediately via live chat.
9. Data Retention
PR 654 retains your personal data only for as long as it is necessary for the purposes for which it was collected, or as required by Philippine law. The following retention periods apply:
- Account registration and identity data: Retained for the lifetime of your account plus five (5) years after account closure, as required by PAGCOR licence conditions and the Anti-Money Laundering Act.
- Transaction records (deposits, withdrawals, bets): Retained for a minimum of five (5) years from the date of the transaction in accordance with PAGCOR and AMLC regulatory requirements.
- Customer support communications: Retained for three (3) years from the date of the communication.
- Technical and device data: Retained for twelve (12) months from the date of collection, unless required for ongoing fraud investigation.
- Marketing consent records: Retained for the duration of your account or until you withdraw consent, whichever comes first.
When retention periods expire, data is securely deleted or anonymised in manner that makes it impossible to re-identify any individual. Data subject to ongoing regulatory investigation may be retained beyond standard periods until the investigation concludes.
10. Your Data Rights Under RA 10173
As a Filipino data subject under the Data Privacy Act of 2012, you have the following rights with respect to your personal data held by pr 654. To exercise any of these rights, contact our Data Protection Officer as described in Section 14.
Right to Be Informed
You have the right to be told what data pr 654 collects about you, why, and how it is used — which is the purpose of this policy.
Right of Access
You may request a copy of the personal data pr 654 holds about you at any time. We will respond within 15 business days of receiving a verified request.
Right to Rectification
If any personal data held by pr 654 is inaccurate or incomplete, you have the right to request that it be corrected. Contact support or your account settings for basic profile updates.
Right to Erasure
You may request the deletion of your personal data where it is no longer necessary for its original purpose, subject to legal retention obligations under PAGCOR and AMLC regulations.
Right to Object
You may object to the processing of your personal data where it is based on legitimate interest, including for direct marketing purposes. Objections to marketing can be actioned immediately.
Right to Data Portability
Where technically feasible, you may request that pr 654 provide your personal data in a structured, commonly used, machine-readable format for transfer to another controller.
Rights requests must be submitted in writing to our DPO with sufficient information to verify your identity. PR 654 will acknowledge all requests within five (5) business days and provide a substantive response within thirty (30) business days. If you are not satisfied with our response, you have the right to lodge a complaint with the National Privacy Commission of the Philippines.
11. Children's Privacy
PR 654 is strictly an adult platform. The minimum age requirement is 21 years old. We do not knowingly collect or process personal data from individuals under the age of 21.
If you have reason to believe that a minor has registered an account on pr 654, please contact our support team or DPO immediately. Upon verification, the account will be closed, all associated data will be deleted to the extent permitted by law, and the matter will be reported to PAGCOR in accordance with our licence obligations.
Age verification is performed during the KYC process for all pr 654 accounts. Accounts where date-of-birth information appears inconsistent with submitted identity documents are flaged for manual review.
12. Marketing Communications
With your consent, pr 654 may send you promotional communications about bonuses, new features, events, and special offers via SMS to your registered Philippine mobile number and/or email to your registered address.
You are never required to consent to marketing communications as a condition of registering or using your pr 654 account. You can withdraw consent or update your communication preferences at any time through your account settings or by sending an opt-out request to our support team. Opt-out requests are processed within five (5) business days.
Withdrawal of marketing consent does not affect the processing of transactional communications — such as deposit confirmations, withdrawal notifications, bet settlement results, and account security alerts — which are sent as part of the service contract and do not require consent.
13. Data Breach Notification
Despite the security measures described in Section 7, no digital system is completely immune to the risk of a data breach. In the event of a personal data breach at pr 654 that poses a real risk to the rights and freedoms of affected players, pr 654 will:
- Notify the National Privacy Commission of the Philippines within 72 hours of becoming aware of the breach, in accordance with NPC requirements.
- Notify affected pr 654 account holders whose data was involved as soon as reasonably practicable, using their registered contact information.
- Provide clear information about what data was affected, what steps pr 654 has taken to contain the breach, and what affected players should do to protect themselves.
- Conduct a full internal investigation and implement appropriate remediation measures to prevent recurrence.
If you discover or suspect any unauthorised access to your pr 654 account or personal data, please report it immediately via our customer support live chat or by emailing our Data Protection Officer.
14. Contact Us — Data Protection Officer
For any questions, concerns, or requests relating to this Privacy Policy or the personal data pr 654 holds about you, you may contact our Data Protection Officer at:
PR 654 Data Protection Officer
Email: dpo@pr654.net
Support Email: support@pr654.net
Platform: pr654.net (Live Chat available24/7)
Response time: Within 5 business days for DPO enquiries.
When submitting a data rights request, please include your full name, registered email address or mobile number, and a description of your request. We may ask for additional verification to confirm your identity before processing the request.
If you believe that pr 654 has not handled your personal data in accordance with RA 10173, you have the right to lodge a complaint with the National Privacy Commission of the Philippines.
15. Updates to This Privacy Policy
PR 654 may update this Privacy Policy from time to time to reflect changes in our data practices, Philippine law, or PAGCOR regulatory requirements. Where changes are material — affecting your rights, the types of data we collect, or how we use it — we will notify you via your registered email address or a prominent notice on the654 platform at least fourteen (14) days before the changes take effect.
The current version of this Privacy Policy is always available at pr654.net/privacy-policy and includes the date of the most recent amendment at the top of the page. Your continued use of pr 654 after the effective date of any update constitutes your acknowledgement of the revised policy.
If you have questions about any change to this policy before it takes effect, contact our Data Protection Officer using the details in Section 14.
This Privacy Policy was last updated in January 2025. Version 2.1.
